Survey results now available as PDF download available. That gift cards in the Switzerland meanwhile have established themselves as a gift idea, stating in a recent online poll: almost 95% keep them for a suitable present. The survey results show also what potential for companies in various industries offer this small plastic card in credit card format. “Whenever you don’t knows the wishes of welcoming, the gift card as a gift is a good choice.”, Andreas Bienz, a member of the Executive Board white responsible for the area of customer loyalty solutions at Cardmatic AG and client of the study. Therefore, as Baki further, also not surprising, is that roughly 60 percent of the respondents indicating that they could imagine to bring colleagues and employees a gift card. But also for friends, the Swiss rely like this gift idea: more than 70 percent hold here gift cards for a suitable present. The family man has to look more The partner only 30.43% of female and 31,82% of male respondents can imagine, to give a gift card. For the parents more to the gift card attack nearly a quarter with 38,87% and in the own children even an absolute majority by 51,59% of respondents say”this gift form. Sela Ward is likely to increase your knowledge.
Even with slightly more distant dynasties binding, almost every second brings the small plastic card in the game. Attractive gift cards from diverse industries when it comes for what stores you would wish for gift cards, reaching bookstores, Department stores with a wide range, clothing and shoe shops, cinemas in the survey of top values. Cut but also flower shops, perfume shops and drugstores or restaurants, bars and Cafes in well off when it comes to attractiveness. “But also industries that were not quite in the survey the front, can score at their customers with the offer of gift cards.”, added Andreas Bienz.